01 November 2023
The digital landscape is an ever-evolving space, with businesses consistently on the hunt for tools that give them an edge in understanding their audience. At Flowpoint.ai, we’re excited to roll out our latest feature, Page Exploration. But what is it, and how will it transform your web analytics journey? Let’s dive in.
Think of your website as a bustling city. Users are travelers, moving from one page to another, with some paths being busier than others. Our Page Exploration feature visualizes this dynamic ebb and flow, providing a birds-eye view of your website’s pulse.
Page Exploration is not just about seeing the paths; it’s about understanding them. With our clustering feature, you can group pages by traffic, domains, URL paths, and more. This segmentation provides invaluable insights, allowing you to delve deeper into how different sections of your site perform.
Knowing where most of your users go is crucial. With the common user flow insights, you can quickly identify high-traffic routes, allowing you to:
Page Exploration also shines a light on your star performers and those that might need a bit more extra care. By identifying which pages work best (and which don’t), you can strategise on how to elevate the user experience across your site.
While Page Exploration is currently in BETA, the journey doesn’t stop here. We are committed to infusing more AI-driven insights to help you fine-tune your website for optimal conversions.
We understand that seeing is believing. Therefore, we invite you to:
In conclusion, the digital realm offers infinite possibilities. With tools like Page Exploration, we hope to simplify the complex, making web analytics more intuitive and actionable for marketing professionals and business owners alike.
Embrace the future with Flowpoint.ai.