This is How to Display the Product Attribute "Color" Count for a WooCommerce Variable Product
As an ecommerce store owner, understanding the color options and their popularity for your variable products can provide valuable insights to optimize your product catalog and improve the shopping experience for your customers. WooCommerce, the leading WordPress plugin for building online stores, offers a flexible way to create variable products with multiple attributes like size, color, or material. However, out of the box, WooCommerce does not provide an easy way to display the count of each attribute term used in your variable products.
In this blog post, we'll explore how to build a custom WordPress shortcode that can display the count of product attribute terms, specifically for the "color" attribute, for any variable product on your WooCommerce-powered website. This solution can be easily adapted to work with other product attributes as well.
Understanding WooCommerce Variable Products
In WooCommerce, a variable product is a type of product that offers customers different variations, such as size, color, or material. Each variation is considered a separate product with its own SKU, price, stock level, and other attributes.
To create a variable product in WooCommerce, you first need to define the product attributes, such as "Color", "Size", or "Material". Then, you can create individual variations of the product by selecting the specific attribute values for each variation.
For example, let's say you have a t-shirt that comes in different colors and sizes. You would create a variable product for the t-shirt and then add variations for each color and size combination, such as "Small Red", "Medium Blue", and "Large Green".
Creating a Custom Shortcode to Display Attribute Term Counts
To display the count of product attribute terms for a variable product, we'll create a custom WordPress shortcode. This shortcode will accept the product ID as a parameter and then loop through the product's variation attributes to output the attribute name and the number of terms associated with each attribute.
Here's the code to create the custom shortcode:
if( ! function_exists('product_attributes_count') ) {
function product_attributes_count( $atts, $content = null ) {
// Attributes
$atts = shortcode_atts( array(
'id' => '',
), $atts, 'attr_count' );
$product = wc_get_product($atts['id']);
// Only for variable products
if( ! $product->is_type('variable')) return '';
$results = array();
// Loop through product attributes for variations for this variable product
foreach( $product->get_variation_attributes() as $taxonomy => $term_slugs ){
$attr_name = get_taxonomy( $taxonomy )->labels->singular_name; // name
$count = count($term_slugs); // terms count
// Formatting
$results[] = '<span class="'.$taxonomy.'">' . $attr_name . ': ' . $count . '</span>';
}
// Output a comma-separated string
return implode(', ', $results);
}
add_shortcode("attr_count", "product_attributes_count");
}
Let's break down the code:
- The
product_attributes_count
function is the core of the shortcode. It accepts an $atts
array as a parameter, which can contain the product ID.
- Inside the function, we first get the WooCommerce product object using the
wc_get_product
function and the product ID passed as a shortcode attribute.
- We then check if the product is of the "variable" type. If not, we return an empty string.
- Next, we loop through the product's variation attributes using the
get_variation_attributes
method. For each attribute, we get the attribute name and the number of terms associated with it.
- We format the output as a comma-separated string of spans, with each span containing the attribute name and the term count.
- Finally, we register the shortcode using the
add_shortcode
function, with the shortcode name "attr_count" and the product_attributes_count
function as the callback.
To use the shortcode, you can simply add the following code to your WordPress page or post editor:
[attr_count id='40']
Replace '40'
with the ID of the variable product you want to display the attribute term counts for.
Alternatively, you can use the shortcode in your PHP code like this:
echo do_shortcode("[attr_count id='40']");
or within HTML:
<?php echo do_shortcode("[attr_count id='40']"); ?>
Targeting Specific Attributes (e.g., "Color")
If you only want to display the count for the "Color" attribute, you can modify the code to include an additional check inside the foreach
loop:
if( $taxonomy == 'pa_color' ){
// the code
}
This will ensure that the output only includes the "Color" attribute and its term count.
Real-World Example and Benefits
Let's consider a real-world example of how this custom shortcode can be useful for your WooCommerce store.
Imagine you have an online clothing store that sells t-shirts, and you offer a wide range of color options for your customers. By using the "attr_count" shortcode, you can display the number of color variations available for each t-shirt product on your product pages or category pages.
This information can help your customers quickly understand the color options they have to choose from, which can improve the shopping experience and potentially increase conversions. Additionally, as a store owner, you can use this data to make informed decisions about which color options to focus on or potentially discontinue based on their popularity.
For example, if you have a t-shirt product that offers 10 different color variations, but the "attr_count" shortcode shows that only 3 of those colors have a significant number of variations, you might consider removing the less popular color options to streamline your product catalog and improve the overall user experience.
Conclusion
In this blog post, we've explored how to create a custom WordPress shortcode that can display the count of product attribute terms, specifically for the "color" attribute, for any WooCommerce variable product on your website. This solution can be easily adapted to work with other product attributes as well.
By leveraging this custom shortcode, you can gain valuable insights into the color options available for your variable products, which can help you optimize your product catalog, improve the shopping experience for your customers, and potentially boost your conversion rates.
If you're interested in taking your WooCommerce store to the next level, be sure to check out Flowpoint.ai, a powerful web analytics platform that uses AI to generate actionable insights and recommendations to improve your conversion rates.
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